IFAS_Presentation - S2.pptx

8/17/2019 IFAS_Presentation - S2.pptx

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IFAS – Indian Pipe Industry

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Presented by:

Sidhartha Sarma Baruah(454)Sorabh Sachar(455)

Sreedev Nair(45 )Sreenandan Nambiar P!(45")


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Agenda

IntroductionIndustry #vervie$AP% Apo&&o 'ubes %td! #vervie$

e&spun orp %td! #vervie$

IFAS: Introduction*+I# Frame$or, ompany-$ise Stren.ths / ea,nesses

IFAS 'ab&e

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Pipe Industry in IndiaIndian companies produce a wide range of steel7 cement and P-

pipes which are used in various critical and non8critical applications.

2ith the low cost 6uality products and various certi5cations7 Indian

companies have augmented their e1port sales over the last three to

four years.

A positive trend is e1pected in the Indian pipe industry to continuein the ne1t 38" years on the bac/ of high oil and gas discoveries

worldwide7 increased e9orts by the :overnment of India *:oI+ on

infrastructure development for laying pipelines for oil & gas

transport7 replacement demand from $% and European countries7water & sewage transport and irrigation facilities.

;ey Players< Jain irrigation systems7 (eliance7 0inole17 %upreme7

Jindal %A27 4 27 hemplast7 Prince

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Industry =verview< %tructure

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Pipe Penetration%eve& Schemes in pipe&ine +s Bn

(a>iv :andhi 4rin/ing 2ater)ission

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Addition to irrigation facilities ?7"@,

ational :as grid ?,

ity :as 4istribution ?,,8?",

'ota& 012333


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Industry =verview B Products %ummary

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APC Apollo =verview:roup installed capacity of D#,7,,, TPA with high speed

technology supplied by ;usa/abe7 Japan

-ision of $% ? n revenue and installed capacity of ? )n TPA by

,?"

)anufactures ",F variants of tubes

Product portfolio 8 E(2 lac/ Pipes7 :alvanised Pipes7 Pre8

:alvanised Pipes and 'ollow %ection Pipes

E1pected sales growth with a A:( of ?.G !

E1ponential growth in user industries such as real estate7

infrastructure7 telecom7 commercial vehicle7 etc.%trong distribution networ/ with direct mar/eting teams and

?,7,,,F retail outlets

=verseas distribution centres in $%A7 $;7 0rance7 :ermany7

Ireland7 $AE and %ri Can/a to support e1ports to 3"F countries


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AP% Apo&&o - Snapshot

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e&spun Pipes #vervie$( e&spun orp %imited)Cargest Pipe manufacturer in the 2orld

(an/ed as the nd Cargest *Carge 4iameter+ Cine Pipe )anufacturer inthe 2orld B 0inancial Times $; 8 ,,@

Approved by almost every =il & :as ma>or including Transcanada7

%hell7 :aHprom7 Total & Elpaso

0acilities at 4ahe> & An>ar7 *:u>arat+7 )andya *;arnata/a+7 Cittle(oc/7 *Ar/ansas7 $%A+ and 4amam7 *%audi Arabia+

Total Pipe capacity of . mn )TPA

%tate8of8art Plate8cum8 oil mill at An>ar7 :u>arat India 8 Plate cum

oil apacity of ?." mn )TPA

2elspun )iddle East CC 7 a pipe manufacturing and pipe coating

facility in %audi Arabia is one of the largest %piral Pipe

manufacturing facilities in the region 8 It can produce up to 3,,7,,,

)TPA of %piral Pipes9


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e&spun roup #vervie$

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Interna& Factor Ana&ysis Summary(IFAS)Internal Factor Analysis summary is a breakdown of theweaknesses and strengths of factors within an organizationthat contribute in accomplishing the set targets of theorganization.

Strengths: characteristics of the business that give it an

advantage over others

eaknesses: characteristics that place the business at adisadvantage relative to others

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'he *+I# Frame$or,: An#vervie$

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The -(I= framewor/ is a good tool to e1amine the internalenvironment of a 5rm.-(I= stands for four 6uestions one must as/ about a resource orcapability to determine its competitive potential<

?. The uestion of -alue< 4oes a resource enable a 5rm to e1ploitan environmental opportunity7 andKor neutraliHe anenvironmental threatL

. The uestion of (arity< Are the resources used to ma/e theproductsKservices rareL3. The uestion of Imitability< Is what a 5rm is doing diMcult to

imitateLD. The uestion of =rganiHation< Are a 5rmNs other policies and

procedures organiHed to support the e1ploitation of its valuable7rare7 and costly8to8imitate resourcesL


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If there are high costs of imitation7 the 5rm may en>oy a periodof sustained competitive advantage.

=rganiHed properly deals with the 5rmNs structure and control*governance mechanismsOcompensation7 reportingstructures7 management controls7 relationships7 etc+.

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AP% - Interna& Factor Ana&ysis -Stren.ths

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APC Apollo accredited with I%= #,,?< ,,, I%= ?D,,?< ,,D7

='%A% ?@,,?< ,, and $C7 E and %:0 0rance certi5cations

=nly steel tube manufacturer with units located in north7 south

and west India7 pro1imate to customers

Possesses a range of more than 3,, products

Installed cutting8edge manufacturing technology *;usa/abe7 Japan+ at all plants

International footprint across F3" countries

4irect reach to retail consumers through own distribution

networ/

4istinct business model with capacity to inroad into ad>acent

business space


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AP% - Interna& Factor Ana&ysis -ea,ness

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Products are commoditiHed.

on8signi5cant presence in e1ports so far7 though the company has

ac6uired Cloyds line Pipes Cimited to fortify its e1port turnover.

Industry is fragmented amongst small regional players and is highly

competitive.

-olatility in raw material prices re6uires pro8active handling.E9ective management of con ict of interest that may arise between

dealer networ/ and own distribution networ/.

)anagement of a9airs at multiple locations.


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e&spun - Interna& Factor Ana&ysis -Stren.ths

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%trategic vendor status with top global retailers

Pricing power

%trong %upply hain

:ood 0inancial Ceverage

$ni6ue Product

ustomer focus through mar/eting research and data analysis

:lobal footprint & Product Innovation

ustomer Coyalty

rand ame


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e&spun - Interna& Factor Ana&ysis -ea,ness

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Inability to control certain costs li/e labour7 etc.

hanging policies and rising in ation in IndiaInade6uate control over the entire value chain

Cac/ of =nline Presence


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IFAS 'ab&e

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APC Apollo Tubes Ctd.


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IFAS 'ab&e

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2elspun orp Ctd.


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' AN6 7#8

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IFAS_Presentation - S2.pptx

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