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More than 4.84 million persons are in housing shortage in
Central American region
In the Central American bloc including Panama, Dominican Republic andBelize, four out of ten families are hoping to have decent housing andsafe for habitation, the study of the American Council on Housing andHuman Settlements (CCVAH).
Thus, a total of 11.3 million households, more than 4.84 million eligible
housing deficit: either because they have no home or because thedwelling does not meet basic quality conditions.
In the rest of the region, even for the most robust economies. Costa Rica hasthe highest deficit in quality, with 91%, while Panama, the highest percentagein number of homes needed, with 73% of families without according toCCVAH.
Monday, June 21, 2010 9:50
Source: La Prensa Grfica
www.urbanisa.com
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A&E/Constructora
Redes/ Franquiciador
Fondos/ Financiero/ (Banco)
Sistema MarketingInternet, Portal 2.0, Regalar Casas, Concurso de Casa, Peridico, Red de Afiliados
Marcas, Patrocinadores, Inversionistas.
Alianzas Fondos de Inversin, Prestamos Cooperativa dos, Banco de Segundo Piso
Alianzas Obra Gris, Deluxe y PreCast
Alianzas Corredores Normales, Afiliados, Franquicia dos
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Grupo Automatic will build 150,000 homes in 10 years
Knowledge of the market
Management systems (for every aspect of the construction process).
Online Construction Information Technology System (one of the world's most advanced).
Central American block unified Marketing Initiative (world class).
Web portal (every master and franchise has their own page).
Mass Marketing and PR initiative ( The entire deficit is 4.8 million and growing )
Home designs (100s).
ISO 9000 based Operation and Training
Financial solutions for buyer, Joint Ventures with funds such as OPIC ,CAIB fund for homebuilding, etc
The initiative will be accomplish by Urbanisa a Franchise solution developed by
Grupo Automatic in eight years of working and studying the business conditions
and trends.
The Group has many advantages:
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Marketing andSales
(Franchise)
Financial
Prepaid,
Bonus, CMBS
LandDevelopment
andAgreements
Manufacturing
Assembly
4 Functional Units Working Together
In one single Information Technology ERP System
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Sales and Sales Franchise Unito Franchisor or Representative In every market in Central America
o Online CRM
o Pre-sale, Online home Purchase and payment from US, Spain,
o Online lot and home sale
o Project Management control screen for franchisoro Massive Meeting
o International out of region franchisors
Prepaid Homes and Financial Unito Discount Bonus for purchaser
o Mortgage Insurance Product
o Alternative Mortgage base on prepayments system
o Bridge loans and mortgage resale in company (CMBS)
o Massive credit approvalso Online CRM/ERP
Urbanisa Franchise4 Business Units in each Market
More than 8 years of experience and study of the affordable market is converted in a sale management formula that will
allow many representatives in the region
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Urbanisa Franchise4 Business Units in each Market
More than 8 years of experience and study of the affordable market is converted in a sale management formula that will
allow many representatives in the region
Pre-Cast Manufacturing Facilityo Precast plant, Quality Control
o Producing precast concrete in a controlled environment
o
Mass productiono Home assembly , procurement and purchase
o Project Management
o Online ERP
LandDevelopment for the Homeso Land Purchase Contract / Contract for deed
o Installment land purchase /sale agreement,
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Guatemala, Honduras, El Salvador, Nicaragua, Costa Rica,Panama, Belize and Dominican Republic
Population: 50 million
Franchise Representative
Pre Cast Plants
$$ 8 Plants 1.5 Million dollar per PlantPre Cast Plants 12 Million
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Pre Cast Plant Walls Complete Market
Industrial Residential /Homes Apartment Buildings Mall /Commercial Centers Schools Jails Hospitals Tunnels
Water Tanks Treatment Plants Walls
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From Land deals to C.A. IPO3 Billion Dollars in Business
Franchise andRepresentative
Pre/Sales
Financing
Land DealsCentral
America
Plant Facility
Building
ProjectConstructions
and Deliverer
Initial Pubic
Offering
Urbanisa a Franchise of Grupo Automatic a local Central American homebuilder will
provide affordable housing targeting the regions low-income and growing
middle-class populations by its strategic joint ventures with land developers investor,
precast plants , construction material exporter companies.
The new decade will be characterized by the growth of the emerging economies
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Joint Venture Capital Infusion Joint Venture Material , Equipment and other Resources Operation Joint Venture Presales Cash Flow Management Other Types of Joint Ventures
Pre-Export FinancingInsuranceBuyer FinancingStructured and Project FinancingTransportation Equipment FinancingThe Trade Finance Guide:A Quick Reference for U.S. ExportersApplications and Forms
Short-term single-buyer insurance Medium-term insurance Short-term multi-buyer insurance Loan guarantees (up to $10MM) Financial institution buyer credit insurance Foreign dealer insurance Letter of credit insurance for banksOther financial products
Financing for Project
Exporting Banks types of Products
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Historical Highlights
1996 Automatic was Founded in Tegucigalpa as Technology oriented company 2002 Automatic launched Vivienda Facil and constructed homes all over Honduras,
including : La Ceiba, Tela, San Pedro Sula and Choluteca.
In 2003 started building El Manantial a 1,000 homes community in the suburbs of
Tegucigalpa ( Santa Ana) In 2007 started planning Los Hidalgos one of the biggest construction venture in the country
backed by HSBC and other banks in Honduras.
In 2007 the first home was delivered In 2007 received the International Biz Awards
Through the years, Automatic has grown to a disciplined and spirited team of Associates who have fine-tuned
the art of identifying and capturing opportunities to grow and become an even better Company.The result is a long proven track record of strategically timed and impeccably executed expansions into new
markets.
As a result, Automatic now builds homes in some of the most desirable places to live in the country and has
now become one of the most respected homebuilders in Honduras.
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www.urbanisa.comFounding Principles
At Grupo Automatic , we set the highest standards for caring for our Customers, Associates,
Shareholders and our Community.
Our commitment to Quality, Value and Integrity is the underlying foundation upon which we werebuilt, and this commitment continues to guide us to this day.
Our Grupo Automatic Associates are committed to always doing the right thing for the right reason,
and approaching each day with the highest ofIntegrity.
Our Automatic Associates are committed to being innovators in the homebuilding industry, and are
constantly focused on improving the Qualityof our homes.
And our Automatic Associates are committed to delivering the best possible home Value to each ofour Customers.
At Automatic, we believe in what we do because fundamentally, our business is about dreams the
dreams of our Customers, Associates and Shareholders. We care about those dreams because our
reputation is built on them.
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