8/3/2019 Análisis del Mercado de Centros Comerciales en Medellín y el Valle del Aburrá Nov-11

http://slidepdf.com/reader/full/analisis-del-mercado-de-centros-comerciales-en-medellin-y-el-valle-del-aburra 1/1

HOTPHUNUT: AN PHT×@AFEN / sss)anphtx`afen)ek / AXIHU 0= JH IK\FHO@PH JH 04>>

HEKIKOÏN) EKIUHGK INEFKINA JH HOHPCHIEFN HI FILPNHUZPXEZXPN

‑Anu aax|fnu jfuofixfpîi jhujh ohjfnjku jh jfefho`ph‟@KCKZÎ[Jxpnizh an fiuznanefõijha Ekiuhgk Inefkina jh Hohpchi/efnu hi Filpnhuzpxezxpn! phnafwnjkha tnunjk|fhpihu! ha jfphezkp jhaFjhno! Pfenpjk Akwnik! nlfpoõ~xh! nxi~xh ha lhiõohik jh anifþn ekizfixnpî! anu aax|fnu ek/ohiwnpîi n jfuofixfp n ohjfn/jku jh jfefho`ph)

Ekihuzn kpcnifwnefõi!fifefn/

zf|n jha Ofifuzhpfk jh Zpniutkpzh!

uh `xuenjnp ukaxefkihufizhpjfu/eftafinpfnu n anu jflfexaznjhu ~xhzfhih an filpnhuzpxezxpn ekokekiuhexhiefn jh akueno`fku eaf/oîzfeku) ‑Oxemnu |hehu an fi/lpnhuzpxezxpnncxniznakuhlhezkujha fi|fhpik! thpk! tkp hghotak!hienuku ekokha jhAn Aïihn k hajh an enpphzhpn jh @xhin|hizxpnuki anu anjhpnu |hefinu anu ~xh

tpk|keni aku tpk`ahonu‟! uhþn/

aõha ofifuzpkjh Zpniutkpzh! Chp/oîi Enpjkin)

GxniOnpzïiEnfehjk! jfphezkpjhan EEF ! klphefõ hantkvk jhuxunlfafnjku tpktkifhijk ‑~xh uhjhuzfihiphexpuku fotkpznizhu nan tph|hiefõi -xin Engn Pkznzk/pfn&!~xh Fi|fnu jfutkicn jh hukuphexpukuvtxhjnekizpnznpjfphe/znohizh zpn`ngku jh tph|hiefõi

tnpn ~xh hi ha ekpzk v ohjfnik

tanwkhuzæiphanzf|nohizhmn`faf/znjnu anu cpnijhu enpphzhpnu jhatnïu‟) Huzh tpfohp hiexhizpkjhaEkiuhgk InefkinajhHohpchiefnuhi Filpnhuzpxezxpn zhpofiõ ekiha ekotpkofuk jh phxifpuh huznuhonin eki cphofku v nlheznjkutnpn jnppîtfjn ukaxefõi n an epf/ufu jhunznjn tkp ha fi|fhpik)

INZNAFN EX@FAAKU OXPEFN

iex`faakuDanphtx`afen)eko)ek

EKOHPEFK) AN EFXJNJ EXHIZN EKI 64 EKOTAHGKU JH AKU :84 ^XH ZFHIH HA TNÏU

Ohjhaaïi zfhih hutnefk tnpn ekiuzpxfp oîu ehizpkuekohpefnahu! n thunp jh ux nazn ekiehizpnefõi@KCKZÎ[Ha`kkojhannthpzxpnjhehizpku ekohpefnahu hi an entf/zna nizfk~xhþn hi ha ÷azfok nþkmnfotxaunjk haekohpefkjhon/ihpn jhu`kpjnizh! ak ~xh mn ch/ihpnjk~xhanuafehiefnuhiîphnujh ekiuzpxeefõi ntpk`njnu tnpnjfemn efxjnj naeniehi xi ephef/ofhizk jh >>0( lphizhna nþkni/zhpfkp)

Thpknthunpjhhuzkujnzku!akuhotphunpfku jha uhezkp ekiufjh/pni ~xh an efxjnj n÷i zfhih en/tnefjnjtnpnjhunppkaanpekotah/

 gku ekohpefnahu jh th~xhþn v cpnijhoncifzxj) N gxfefkjh aku

h}thpzku!ha ntkchk ekohpefnahiOhjhaaïimn zhifjkux ‑`kko‟ hitxizku huzpnzæcfekujh an efxjnj!~xhuf `fhi phuxazni xinktkpzx/ifjnjphizn`ah!jhgnnkzpnuwkinuekian tkuf f̀afjnj jh ~xhixh|kutpkvhezku ekothiuhi huzn jh/onijn fiunzfulhemn)

‑Hi exnizk n ehizpku ekohp/efnahu! an efxjnjnthinu mn n`np/enjk xi 00( k 05( jh ux tkzhi/efna! n÷i mnv oxemk tnpn jkijhephehp! txhu h}fuzh xi notafkohpenjkhianuwkinunahjnþnujhOhjhaaïi! vn ~xh an onvkpïn jhhuzn h}takufõi ekohpefna uh mnjnjk hi uhezkphu ekok ha Tk`an/jk k @haæi! ~xh uki wkinu hek/

iõofenohizh |fn`ahu! thpk ~xhvn huzîi oxv jhucnuznjnu tnpnxi ixh|k gxcnjkp‟! h}tphuõ Uhp/cfkUkzk!jfphezkphghexzf|kjhLh/inaek Nizfk~xfn)

Eki 64 ekotahgku jh aku :84ehizpku ekohpefnahu ~xh zfhihhatnïu!Ohjhaaïi ufcxhhi xinkahn/jnjhekiuzpxeefõiekohpefnaufilphik Huzh hu ha enuk jh aku jkutpkvhezku fifefnahu ~xh jhunppk/aanpî ha Cpxtk Æ}fzk! `ngk ux ixh/|nonpen\f|n!akuexnahuzhijpîijhunppkaak! ha tpfohpk hi Anxph/ahu v ha kzpk hi Hi|fcnjk)

‑Hi ohjhaaïi uh jfk xin hzn/tnhizph>663v044:!hian~xhikuh ekiuzpxvõ xi uõak ehizpk ek/ohpefna jh`fjk n an epfufu) Akunþku tkuzhpfkphu mni ufjk jh ph/exthpnefõi v jhujh ha nþk tnun/jk uh mn tphuhiznjk xi ntkchk~xhtphzhijhnzhijhphunjhoni/jn phtphunjn hi huku enuf ufhzhnþku jh nzpnuk ekohpefna‟! on/iflhuzõ Hjxnpjk Aknfwn! chphizhjh Enoneka Nizfk~xfn)

Hu tkp huzk! ~xh ik hu h}zpn/þk ~xh hi an entfzna nizfk~xhþnuh ~xfhpn uhcxfp fi|fpzfhijk hiha uhezkp jha ekohpefk! txhu hiak ekppfjk jha nþk! uh mn ephefjk>:(hi|hiznu!chihpnijk~xhhi

TPKVHEEFÕI JH EHIZPKU EKOHPEFNAHU N EKIUZPXFPUH HI OHJHAAÏI

Lxhizh7 Lhinaek Nizfk~xfn / Enoneka Nizfk~xfn

Ehizpku eki akenahu ekohpefnahu v jh uhp|fefku ~ xh huzîi hi ekiuzpxeefõi v |hizn n kezx`ph Nizfk~xfn

Ohjhaaïi

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Pfkihcpk

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Oxifeftfk Wkin Iko`ph jha tpkvhezk Huznjk Lnuh

E) An Huzphaan

E) Un`nihzn

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Ha Tk`anjk

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@hahi

Xpf`h Nicha

An Ofin / Uni Pnlnha

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an Onjhpn

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Ha Tk`anjk

Ha Huohpnajna

@haan|fuzn

An Enijhanpfn

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Lxhizh Eanpn

\faan Cn`pfhan

Ha Tnp~xh Tnungh Ekohpefna

Jninunp jh an Kpfhizna

 Zpfnicah

Umnjjnf

Pkuh Lanzu

  Zkpph Cxnvneîi

Phinehp

 Zkpph @npehakin -@haak&

Hj) \nanjnphu Phna

 Zkpph \hpjh

Ohzpk Onaa Efxjnj Ehizpna

Nazku Jh An Tpfon|hpn

Ohjfena Ehizhp

Kefinu @fniek

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An Enukin

Mkzha Mnsnf

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Ufi Fifefnp     Î   p   h   n   n   t   p   k    `   n    j   n    `   n    g   k    a    f   e   h   i   e    f   n   u    j   h   e   k   i   u   z   p   x   e   e    f    õ   i

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GXNIFZN CXZFHPPHW

CHPHIZH JH EHIZP K EKOHPEFNA UNIZNLÆ

‑Mnv hutnefk hi an efxjnj

jhthijfhijk jha lkponzk v anx`fenefõi ~xh uh ~xfhpn! v tkphuk uh jh`h h}takpnp akuznpchzu! tnpn akcpnp tkufefkinpxi ehizpk ekohpefna h}fzkuk‟)

ONPFN AXEÏN EKUUFK

CHPHIZH JH EHIZPK EKOHPEFNA HAZHUKPK

‑Mnv uhezkphu jh an efxjnj v jh

ux îphn Ohzpktkafznin ~xh n÷ihuzîi jhun`nuzhefjku tkp xilkponzk jh ehizpk ekohpefnahu!~xh unzfulncn anu ihehufjnjhujhae kiuxofjkp jh eanuh ohjfn)‟

Ha <4( uki notafnefkihu k ixh|nu îphnu

Jhizpk jha pæekpj jh ixh|nuekiuzpxeefkihu ~xh zfhihOhjhaaïi tnpn huzh nþk v ha

tpõ}fok! oîu jh an ofznj jh anuhjflfenefkihu ekpphutkijh n ixh/|nu hzntnu k notafnefkihu ~xhpnzflfeni ha æ}fzk ekohpefna ~xhzfhih an efxjnj) Hu nuï! ekok zniuõak hi huzh ohu uh mni phnafwnjkk uh phnafwnpîi hizphcnu jh uh/

cxijnu hzntnu hi nacxiku jh akuehizpku ekohpefnahu oîu |fufzn/jku znahu ekok Ehizpk Ekohpefna K|fhjk! Ehizpk Ekohpefna Onaakpen!Ehizpk Ekohpefna Ha Zhukpk v EhizpkEkohpefna Ha Okafik) Exnzpk eko/tahgku ~xh notafnpki uxu îphnutnpn pnzflfenp ha ephefofhizk hi|hiznu jh >:( ~xh zfhih an efx/jnj hi ha uhezkp ekohpefk)

UÏCNIKUHI

sss)anphtx`afen)ekEki ha ehiuk uk`ph aku ekotahgku ekohpefnahu n ekiuzpxfpuh k |hijhpuh hikezx`ph! phnafwnjk tkp Enoneka Nizfk~xfn)

haphtkpzhhizphcnjktkpEnoneka Nizfk~xfn! tnpn ha ohu jh kezx/`phhijkijhuh|fuxnafwnakuehi/zpku ekiakenahuekohpefnahuv jhuhp|fefku ~xh huzîihi ekiuzpxe/efõi v |hizn! uh |hni 04 tpkvhe/zku h}eaxuf|ku tnpn an efxjnj jhOhjhaaïi v uxu naphjhjkphu)

‑Tkjpïn ekiufjhpnpuh ~xh na/cxikuaxcnphujhOhjhaaïizfhihioxemn klhpzn jh ehizpku ekohp/efnahujhcpnilkponzkvth~xhþkuonaau! tkp ak ~xh n aku ~xh huzn/oku jhizpk jha ihckefk iku zkenenjnjïn klphehp n ixhuzpkueafhi/zhu uhp|fefku v nezf|fjnjhu jflh/

phiefnjkpnu v zhihp akenahu ekionpenu ixh|nu~xh klphwenikzpnnazhpinzf|n na ekiuxofjkp‟! nlfp/oõ Onpïn Axeïn Ekuufk! chphizhjha ehizpk ekohpefna Ha Zhukpk)

Hu nuï ekok an ntxhuzn na æ}f/zkhuzîhianjhuekiehizpnefõijhanuwkinuekohpefnahumn`fzxnahu

v thihzpnp aku uhezkphunahjnþku!hijkijhtk`anefkihujh844ofamn`fznizhu huthpni an ktkpzxif/jnj jhxi ekotahgk! v hiha exna!zkjkuakugxcnjkphujhauhezkpzfh/ihi tkuf`fafjnj)

ONPEHAN EMN\HPPNoemn|hppnDanphtx`afen)eko)ek

NPEMF\K

Chpoîi Enpjkin! Ofifuzpk jh

 Zpniutkpzh jh Ekako`fn)