The Knetik PlatformEnabling User Engagement,

Revenue Optimization, With "50 Client"ligence

A Company

2

Access Management

Business Rules Engine

Digital Commerce

"50 Client"ligenc

e

The Platform

THE KNETIK PLATFORM

3

Access Management

Business Rules Engine

Digital Commerce "50

Client"ligence

The Platform

THE KNETIK PLATFORM

Users

TransMedia

Digital Services

Gamification

User Engagement

Marketing Automation

Physical & Digital

Subscriptions & Bundling

Virtual Currencies

Contextualize

Predict

Recommend

Each of the four components have underlying capabilities are smartly interwoven among each other to provide the ultimate rich capabilities and experience.

4

The Knetik Platform provides entitlement management across users, services and transmedia assets.

Allowing entitlement across the broad range of requirements for any online product or service for just about any business model.

Access Management

Product Highlights

User Management

Transmedia Assets (gaming, video, audio, text)

Services Entitlement

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Business Rules Engine

The Knetik Platform has a core underlying infrastructure for business "50 Client"ligence and business rules processing, or as we call it the Business Rules Engine (BRE). Defining the intersection of data, user engagement, and business rules is the most significant component of implementing any service and providing user level interaction online. Device platform agnostic, we will drive powerful user engagement across the mobile space, desktop browsers, IoT Service, Smart-TV and STB, or gaming console.

Product HighlightsUser Engagement & Gamification

User Retention & Loyalty

Marketing Automation

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Business Rules Engine – Driving Gamification

Gamification enables you to challenge and reward your user to drive the business goals of the service. The Knetik Business Rules Engine provides out of box features to help meet retention and engagement requirements.

AchievementI work to attain

an objective

RecognitionMy contribution

is acknowledged

ValuablesI want to secure

something of value

CompetitionI compete for a limited

number of awards

Product Highlights• Badges / Achievements / Questing• Notifications & Presence• Awarding, Incentivizing• User behaviour analysis• KPI’s / Metrics / Telemetry• Meta-Game Designs

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Digital Commerce

Providing support for a modern digital and physical commerce solution, the Knetik Platform fully supports implementation with a hybrid of experiences for sales and fulfilment of Physical, Digital, and Virtual goods. Supporting multiple currencies including virtual currencies to stimulate the user experience of your products and services.

Product Highlights

Flexible Subscription engine

Product Bundling

Multi Currency & Virtual Currency

Payment Processors

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"50 Client"ligence

The Knetik Analytics engine is unique in its concept and model in the way it is contextualizing streams of raw data to provide extremely actionable business "50 Client"ligence through the rest of our platform. We have abandoned the concept of 10-12 ‘key measurements’ other analytics providers use, we allow the complete customization without limit on key measurements. Product Highlights

• Contextualize

• Predict

• Recommend

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"50 Client"ligence

Knetik Analytics (SPLYT) goes well beyond just the basic reporting of most analytics solutions to deliver an rich data experience with contextualization.

Analytics• Visualizations for:• Revenue (ARPU)• Users (MAU, DAU)• Devices• Retention

Insight• Contextualized Analytics • GUI-based SQL Ad Hoc Query

Tool• Segmentation tool• Custom KPIs & Dashboards• Targeting

Action• Dynamic Tuning• A/B testing• Marketing Automation

(Push Notifications)

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Platform Solutions

The Knetik Platform, though commonly the core services platform for our partners, we are also deployed as a stand-alone solution set using our powerful platform and a specific deployment model. Find below a number of solutions we are ready to work with you on to rapidly spin up new and powerful services to augment your business model!

Trivia Social Gaming Storefront Video Entitlement

Gaming Marketplace

Prodea/IoT Learning Gamification Monetization Loyalty

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Knetik’s Clients

Knetik’s clients vary across a wide range of industries

USE CASES

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Use Case – Curriculum & Training

The ”50 Client”have a sales training environment supporting over 100,000 north American sales representatives for major big-box stores like best buy & Walmart. "50 Client" was looking for a way to make the training more engaging to get a higher ROI in training.Situation

A Fortune 50 Client

Client

Knetik enabled "50 Client" with • Transmedia Curriculum Asset Management (Video, Audio, PDF)• Curriculum requirements tracking (Gamification concept – Questing)• Learning Verification through Quizzing and Testing• Rewarding through points distribution and rewards storeObjective

Knetik assessed "50 Client"’s existing training environment and worked diligently in empowering it to drive further engagement and utilization by the end users. This was enabled with Gamification rewarding with virtual currency to be used to purchase in the "50 Client" rewards online store. Knetik’s

Action

The Users engagement with the refreshed service generated ten’s of thousands of monthly content views, test/quizzes, and purchases with virtual currency in the "50 Client" rewards store online. This has delivered a successful platform driving “Knowledge mastery” of "50 Client" products with sales staff, enabling significant sales differentiation from AMD and other competitive products in the same store environments."50 Client" are a very satisfied client gaining their desired ROI on training to be one step ahead of their competition driven by education. This has also lead to further project discussions between Knetik and "50 Client".

Success Results Highlights

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Use Case – Subscription Engine

Jumpstart required a commerce subscription engine and currency wallet management capability to drive millions of dollars of micro-transactions for online programs.

SituationA Top developer of children's online & mobile games and learning programs.

Client

Knetik identified that Jumpstart required• Subscription engine that had the capacity to manage well over $500K a month in recurring revenue• Micro-transaction support that enables over a million event requests monthly• Capability to leverage 4 concurrent payment partners based on region and demographic need • Automated retention program for subscription engine fall-offsObjective

The Knetik team worked closely with jumpstart to understand their existing capabilities and the scale of growth to ensure the Knetik solution not only delivered todays objectives but was also future proof for Jumpstarts exponential growth plans.Knetik’s

Action

Knetik delivered the flexibility of a subscription engine which has opened significant growth in the existing user base while allowing Jumpstart to reach into new demographic bases. Having "50 Client"ligent processes to retry failed cards and offering automated marketing on depleted wallets to remind users to fund accounts which has delivered revenue growth and sustainable commercial management. Success Results

Highlights

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Use Case – Gaming Marketplace

Middle-East based client launches regions first gaming publisher and local sourced development house

Situation

Red Stallion Interactive (RSI)

Client

Knetik identified that RSI required• Subscription engine that had multi-currency (through-out region) support• Micro-transaction and local telecom payment integrations• Support for 3rd party gaming assets as well as locally-sourced games that were based in Arabic or English• Digital Entitlement to STEAM or RSI based asset system• Single-Sign-On (SSO)• Leader boards/Metric In Game

Objective

The Knetik Team designed and deployed the RSI core service while working with 3rd party game developers in the local region to provide single-sign-on solutions, metrics for leader boards, and core platform features for a successful STEAM-like shopping experience specifically catered to the region. Knetik’s

Action

RSI ran successfully in region for 3 years until acquisition by France based gaming publisher to leverage local sourced gaming assets for a burgeoning region that didn’t have enough Western focus on sales and local success.Success Results

Highlights

Thank You

Paul Wealls07791148474pwealls@cimagroup.com