Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

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See online report #somechates @MabelCajal Overview #Somechates

Transcript of Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

Page 1: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Overview #Somechates

Page 2: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Total tweets:

869

Contributors:

87

Total impressions:

2.330.519

Tweets / Contributor:

9,99

Total audience:

247.248

Measured time:

13h

Impressions/Audience:

9,43

Frequency:

67,76

Reach / Tweets

Reach Tweets

2015-03-04

12:00:00

2015-03-04

13:00:00

2015-03-04

14:00:00

2015-03-04

15:00:00

2015-03-04

16:00:00

2015-03-04

17:00:00

2015-03-04

18:00:00

2015-03-04

19:00:00

2015-03-04

20:00:00

2015-03-04

21:00:00

2015-03-04

22:00:00

2015-03-04

23:00:00

2015-03-05

00:00:00

2015-03-05

01:00:00

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essi

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Overview #Somechates

Page 3: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Blob Graph Gender

Geolocation

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100

1,000

10,000

100,000

Male Female

77.2%

22.8%

11 2929

Overview #Somechates

Page 4: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Following: Repeats: Favorites:

Followers

Top 10 users by keywords repeats

Overview #Somechates

Page 6: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Overview #Somechates

Page 7: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Total tweets:

869

Contributors:

87

Average contributor followers:

2843,06

Contributor follower median:

971,00

Total audience:

247.248

Measured time:

13h

Average contributor following:

2346,46

Contributor following median:

1028,00

Aggregated influence score evolution

2015-03-04 10:00

2015-03-04 11:00

2015-03-04 12:00

2015-03-04 13:00

2015-03-04 14:00

2015-03-04 15:00

2015-03-04 16:00

2015-03-04 17:00

2015-03-04 18:00

2015-03-04 19:00

2015-03-04 20:00

2015-03-04 21:00

2015-03-04 22:00

2015-03-04 23:00

0

500

1,000

1,500

2,000

Overview #Somechates

Page 8: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Total users by follower Average repetitions per contributor

Top contributors by influence Repetitions / users

100

500

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5000

1000

050

000

1000

00

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000

0

10

20

30

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100

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1000

050

000

1000

00

1000

000

0

4

8

12

16

8.9%

9%

9.5%

9.7%

9.8%

9.8%

10%

10.3%

11.1%

12%

24.1%

5.7%

8%5.7%

47.1%

Overview #Somechates

Page 9: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report #somechates @MabelCajal

Overview #Somechates

Page 10: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites: Influence score Keyword score

Following: Followers: Repeats: Favorites: Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites:

Influence score Keyword score

Following: Followers: Repeats: Favorites: Influence score Keyword score

Top 10 influencers by influence score

Overview #Somechates

Page 11: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Total tweets:

869

Contributors:

87

Original tweets:

328

RTs:

343,00

Total audience:

247.248

Measured time:

13h

Replies:

198,00

Images and links:

70,00

Type of activity timeline

LinkPics RT Replies Original

2015-03-0410:00

2015-03-0411:00

2015-03-0412:00

2015-03-0413:00

2015-03-0414:00

2015-03-0415:00

2015-03-0416:00

2015-03-0417:00

2015-03-0418:00

2015-03-0419:00

2015-03-0420:00

2015-03-0421:00

2015-03-0422:00

0

200

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600

800

Overview #Somechates

Page 12: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Best hour of the day Best day of the week

Aggregated key repeats

0:00

2:00

4:00

6:00

8:00

10:00

12:00

14:00

16:00

18:00

20:00

22:00

0

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Sunday

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nes…

Thursday

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ay0

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1…

@MabelCajal Empresas @aroru26 RRSS @SoMeChatEs @rubenalonsoes 1/2

2015-03-04 15:14:35

2015-03-04 20:01:17

2015-03-04 20:04:14

2015-03-04 20:06:16

2015-03-04 20:09:27

2015-03-04 20:15:00

2015-03-04 20:16:43

2015-03-04 20:20:06

2015-03-04 20:21:26

2015-03-04 20:24:09

2015-03-04 20:25:19

2015-03-04 20:28:40

2015-03-04 20:31:40

2015-03-04 20:33:37

2015-03-04 20:35:17

2015-03-04 20:37:26

2015-03-04 20:40:29

2015-03-04 20:42:47

2015-03-04 20:46:35

2015-03-04 20:48:51

2015-03-04 20:50:18

2015-03-04 20:51:49

2015-03-04 20:53:24

2015-03-04 20:56:56

2015-03-04 21:00:03

2015-03-04 21:01:48

2015-03-04 21:03:06

2015-03-04 21:05:06

2015-03-04 21:07:09

2015-03-04 21:09:53

2015-03-04 21:14:09

2015-03-04 22:12:490

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Twee

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Overview #Somechates

Page 13: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

117

72

68

63

56

43

40

38

34

33

Top 10 words

@MabelCajal

Empresas

@aroru26

RRSS

@SoMeChatEs

@rubenalonsoes

@marketingandweb

Gracias

Redes

hay

680

198

22

12

10

9

8

6

6

4

Top 10 hashtag

#somechates

#SoMeChatEs

#RRSS

#SocialMedia

#rrss

#apuestopormabel

#SM

#socialmedia

#CM

#cm

8

7

5

5

5

5

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3

3

3

Embebed links

http://ow.ly/i/8S8fI

http://slidesha.re/1wDausJ

http://buff.ly/1vSwKhM

http://ow.ly/i/8Seul

http://bit.ly/1B0HlYl

http://bit.ly/1wwUMiQ

http://bit.ly/1zRTISy

http://ow.ly/JkuqW

http://bit.ly/1EF7flP

http://bit.ly/1zRU9fy

Top 10 symbols

Overview #Somechates

Page 14: Informe del impacto del TweetChat sobre el uso de Redes Sociales en empresas (#somechates) 4/03/15

See online report

#somechates @MabelCajal

Favorites: Retweets: Favorites: Retweets: Favorites: Retweets:

Favorites: Retweets: Favorites: Retweets: Favorites: Retweets:

Favorites: Retweets: Favorites: Retweets: Favorites: Retweets:

Top images

Overview #Somechates