COMERCIALIZACION

JUAN ARRIETA O.Martes 13 de diciembre, 2005

IMPORTACIONES ALGODÓN - 2004

Nº Origin

Nº

Total Net Kg.

Total US$ CFRTrans.

1 UNITED STAT 539 23,969,518 43,355,014 71.45%

IMPORTACIONES DE MAIZ AMARILLO DURO – 2004

Nº Origin

Nº

Total Net Kg.Total US$

CFRTrans.

2UNITED STAT 92 230,214,508 31,999,539 20.82%

IMPORTACIONES DE ESTADOS UNIDOSIMPORTACIONES DE ESTADOS UNIDOS

IMPORTACIONES ARROZ - 2004

Nº Origin

Nº

Total Net Kg.Total US$

CFRTrans.

2 UNITED STAT 118 14,432,309 5,539,505

18.11%

IMPORTACIONES DE SOYA - 2004

Nº Origin Nº Total Net Kg. Total US$ CFR

    Trans.    

4UNITED STAT 129 80,628,979 37,262,108 11.60%

IMPORTACIONES AZUCAR - 2004

Nº Origin

Nº

Total Net Kg.

Total US$ CFRTrans.

6 UNITED STAT 27 4,840 5,645 0.01%

IMPORTACIONES DE TRIGO - 2004

Nº Origin Nº Total Net Kg. Total US$ CFR

    Trans.    

1UNITED STAT 1002 855,717,884 158,054,259 60.33%

IMPORTACIONES DE LECHE - 2004

Nº Origin

Nº

Total Net Kg.

Total US$ CFRTrans.

12 UNITED STAT 26 430,289 989,906 2.13%

IMPORTACIONES DE CEBADA - 2004

Nº Origin

Nº

Total Net Kg.Total US$

CFRTrans.

5  UNITED STAT 9 5,419 5,309 0.03%

Fresh Produce Trends

NORTH AMERICA

North America: fresh produce trends

• Changes in consumption

• Demographic changes

• Concentration in food retaiing

• Growing level of imports

• More government regulation

• Impact of food safety

GLOBAL GROCERY RETAILING

Top 10 Grocery Retailers (USD mn), 2004(Retail Banner Salees, USD mn)

Top 10 Grocery Retailers (USD mn), 2009(Retail Banner Salees, USD mn)

Channel Development for Key Grocery Formats, 2004 & 2009(Retail Banner Sales USD mn)

To Sum up

• Wal-Mart leads the way accounting for 15% of retail banner sales,

leadership that the giant: will expand to 17% by 2009

• The Top 10 retailers in North America account for just over 40% of MGD

in the region, while by 2009 will increase its share to 42%

• Local retailers in the region will intensify their sominanace in the years

to come

• Hypermarkets and supercenters account for more than 50% of the

sales, percentage that is bound to increase in the next years

CONSUMIDOR

PRECIO

CASH RICH TIME POOR… NO TIENEN TIEMPO!!!

DISPONIBILIDAD ANUAL

CONSUMO FUERA DEL HOGAR

PROMOCIONES

CAMBIOS GENERACIONALES

INMIGRACION

SANIDAD Y SEGURIDAD

TAREAS

INSTITUCIONALIDAD

ASOCIATIVIDAD

EDUACION Y CAPACITACION

PROMOCION

TLC

TLCs

Muchas Gracias

JUAN ARRIETA O.Martes 13 de diciembre, 2005